Musings

13 Reasons Why Infographics Are So Effective

Posted by BSG Team on Feb 10, 2016 3:10:38 PM

Infographics have seen a surge in popularity over the last few years.  According to Google, searches for the term have increased more than 800% and an actual Google search will return more than 90,000,000 results.  

Infographics are popular because they are informative, entertaining and even evoke emotion.  But science says they are popular for another reason: our brains actually crave them.

Check out this great infographic from our friends at NeoMan Studios.  It explains why our brains find visually presented information so appealing.  Just click on the picture below to see their beautifully designed and interactive infographic.

And if you want help incorporating infographics into your marketing strategy, contact us.  We can help!

 

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Topics: Content Marketing, Infographics